Sunday, June 28, 2026

According to a global study, almost all South Africans want to be their own boss

Date:

Want to Be Your Own Boss? What the Data Says

Why Teens Dream of Going Solo

Freedom and Flexibility

The biggest pull for most respondents is the chance to call the shots. About 73 % say they want independence and control over how they work.

Work‑Life Balance

Around 60 % hope that being self‑employed will let them set their own hours and spend more time on hobbies, family, or rest.

Money Isn’t the Top Reason

Only 48 % list higher earnings as a main driver. Most teens value freedom and balance more than a bigger paycheck.

Global Hotspots for Entrepreneurial Spirit

Leading Countries

Kenya tops the list with 98 % of people preferring self‑employment, followed by South Africa (92.7 %) and Morocco (90.7 %).

Where People Prefer a Regular Job

At the other end, Australia (40.6 %), New Zealand (39.5 %) and the Czech Republic (37.1 %) have the highest share of respondents who would rather stay in traditional employment.

Dreaming Across Borders

Interest in International Work

58.1 % of those surveyed would like to work with customers or partners in other countries. Of these, 36.4 % want a mix of local and international clients, while others aim to focus mainly on overseas markets.

What Stops Teens from Taking the Leap

Money Worries

The biggest barrier is financial insecurity. 56.5 % worry about an unstable income if they quit their job.

Finding Customers

51.9 % say attracting enough clients is a major concern.

Fear of Failure

Half of the respondents (50.6 %) are scared that their business might not succeed.

Income Expectations

More than half say they would need to earn at least 1.5 times their current salary before switching, and 22.9 % want double their present income.

Social Media Skepticism

Hustle Culture Pressure

Over 84 % believe platforms like TikTok make self‑employment look easier than it really is. About 81 % feel that the “hustle culture” pushes them to work nonstop, which can be stressful.

Advice for Aspiring Young Entrepreneurs

Ankur Tiwari from Remitly Business suggests starting small. Test a business idea while keeping a steady job, grow slowly, and focus on building a sustainable venture rather than chasing quick fame.

Conclusion

The data shows a strong global desire among teens to be their own boss, driven by freedom, flexibility, and a better work‑life balance. Yet money worries, customer acquisition, and fear of failure keep many from making the jump. By understanding these motivations and obstacles, young people can make smarter, more realistic plans if they decide to pursue entrepreneurship.

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